product
product
marketing
marketing
Delivering innovative, revenue positive collateral for product focused marketing.
Overview
01
Brief
Deliver omni-channel marketing collateral to support product launches, including sound creative direction, guided by expert data-driven design.
02
Role
Working with expert product owners, marketing departments and target driven sales teams to deliver a multitude of assets that help promote and sell products through a wide variety of channels and diverse markets across the world.
03
Outcome
Product launch has been central to my career. I’ve been able to deliver hyper-consistent results within tight deadlines, whilst driving revenue up, and I like to think that’s down to solid design ethics, strong collaboration and my creative/strategic contributions to any given product design.
Product page wireframing (FIGMA/Adobe XD).
Product page module design / planning.
Delivering consistent brand messaging and sales positioning through various asset types, including localisation.
Product compositions created in Photoshop using only packshots. Environment, atmosphere, lighting and shadows were composited to deliver a high-impact visual.
Product close-up composition, detailing key features.
Data-driven product page design, formalising UX research into real-world application.
Amazon A+ product display page module design, including editorial spreads to support overall marketing initiative.
Utilising photoshop to create real-world shadow/lighting and product composition synergy to deliver realistic product bundles without having to enter the studio!
Developing rollout guidelines, campaign toolkits & supporting assets & templates that get used across Europe, Middle East and Africa.
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Let’s Talk
Let’s Talk
I am open and available to take on new projects. Let's discuss your ideas and bring them to life!
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